New Freely smart TVs with Roku operating system are set to launch this month
Freely, the UK’s free TV streaming service, backed by the BBC, ITV, Channel 4 and 5, is to be integrated into new smart TVs using the Roku operating system.
Everyone TV, the company behind Freely, has reached an agreement with Roku to expand the number of smart TV and operating system providers offering the free streaming platform.
Roku-powered TVs will join the list of Freely partners, including Amazon Fire TVs, Bush, Hisense, JVC, METZ, Panasonic, Philips, Sharp, TCL, Titan OS, TiVo, Toshiba, and VIDAA.
Jonathan Thompson, CEO, Everyone TV, said: “Offering Freely on the Roku operating system is a major milestone for us, as we continue to expand reach for the free streaming platform. We’re delighted that as a huge global player, Roku has recognised the importance of easy and seamless access to public service broadcast content for UK audiences and I look forward to seeing Freely smart TVs with Roku in market this summer.”
Richard Halton, UK country manager, Roku, added: “Roku believes that all TV will be streamed. We are excited to partner with Freely and continue our collaboration with UK broadcasters. Together we will bring the best content discovery experience to viewers across the UK. We look forward to unveiling our new Roku TV models with Freely built-in, which will be available from UK retailers this summer.”
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